Why us

Advice from people who sit on the investor side of the table.

Most advisers see SEIS, EIS and fundraising from the paperwork side. We see it from the investor side. That changes what we look for, what we flag and how we help you get your raise over the line.

17 years

The Sapphire group on the investor side of the table, since 2009

Around 100

Advance Assurance applications approved

50+

Venture funds launched across the Sapphire group

300+

Portfolio companies across the Sapphire group

Six reasons founders choose us

Advice built on relevant experience.

01

We know what investors look for

Since 2009, the Sapphire group has launched more than 50 venture funds and backed more than 300 companies. We have seen thousands of pitches, applications and valuations from the investor’s chair, so we read yours the way an investor would.

02

Deep SEIS and EIS expertise

We have helped around 100 companies secure HMRC Advance Assurance. Because the Sapphire group also works with SEIS and EIS funds every day, we understand the rules from both sides: what HMRC needs, and what investors and funds expect to see.

03

Senior people on every project

Our team has worked at PwC, Goldman Sachs and J.P. Morgan in London, New York and Tokyo. Every project has a named senior lead, and the person you speak to on the first call is the person who does the work.

04

Fixed fees, clear deliverables

No hourly billing. Before any work starts you receive a short written scope, the fixed fee and the delivery date, so you know exactly what you are getting and when.

05

Honest advice

We will tell you what you need, and what you do not. If a service is not right for where you are, we will say so on the first call, even if that means we do not get the work.

06

In it for the long term

Many clients come to us for Advance Assurance and stay for valuations, readiness reviews and board support as they grow. We measure success by the businesses still working with us years later.

Experience you can borrow

Sapphire Business Advisers was founded by Vasiliki and Boyd Carson, who met in PwC’s M&A due diligence practice in New York. Between them they have more than 55 years in finance, across PwC, J.P. Morgan and Goldman Sachs.

That experience runs through the wider Sapphire group. Our sister firm, Sapphire Capital Partners LLP, has helped launch more than 50 venture funds since 2009. Working alongside fund managers and the companies they back gives us a rare, practical view of what makes investors say yes, and what slows a round down.

When you work with us, you get that perspective applied to your business: your Advance Assurance application, your valuation, your pitch and your board.


Sapphire Business Advisers Limited is part of the Sapphire group but is a separate business from Sapphire Capital Partners LLP. Sapphire Business Advisers is not authorised or regulated by the Financial Conduct Authority and does not provide investment advice or arrange investments.

Meet the team behind Sapphire Business Advisers

One Sapphire. Many ways to work with us.

From deal origination to fund administration, discover the businesses and platforms that extend the Sapphire network.

Sapphire Capital Partners logo

We help visionaries set up and manage venture capital funds, from first close to final exit.

Reach out to us at:
boyd@sapphirecapitalpartners.co.uk

Visit web:
www.sapphirecapitalpartners.co.uk

DealsFlow logo

Connecting investors and opportunities through a streamlined, transparent deal flow platform. Discover curated deals and the tools to move on them with confidence.

Reach out to us at:
mingze@sapphirecapitalpartners.co.uk

Visit web:
www.dealsflow.co.uk

Emerald logo

Reliable fund administration and support for managers who want to focus on performance. Accurate, compliant and responsive at every stage of the fund lifecycle.

Reach out to us at:
boyd@sapphirecapitalpartners.co.uk

Visit web:
www.emeraldfundservices.com

Sapphire Insight Fund logo

A Sapphire Capital Partners venture capital fund, currently in development.

Reach out to us at:
boyd@sapphirecapitalpartners.co.uk

Visit web:
insight.sapphirecapitalpartners.co.uk

Sapphire PISCES logo

Sapphire Capital Partners’ PISCES offering for private company shares, currently in development.

Reach out to us at:
boyd@sapphirecapitalpartners.co.uk

Visit web:
pisces.sapphirecapitalpartners.co.uk

Sapphire EPUTS logo

Sapphire Capital Partners’ Exempt Property Unit Trust offering, currently in development.

Reach out to us at:
boyd@sapphirecapitalpartners.co.uk

Visit web:
eputs.sapphirecapitalpartners.co.uk